Before the BTS Busan concert, a dedicated space for the ‘ARMY’ fandom is being established at Busan Station.
The Busan Metropolitan Government and Busan Tourism Organization stated on the 2nd that they will open the **‘BTS The City Arirang Busan Welcome Center’** at the Busan Eurasia Platform from the 5th to the 21st. This initiative is associated with the **‘BTS World Tour IN Busan’** concert, scheduled to take place at the Busan Asiad Main Stadium on the 12th and 13th.
This area serves as an immersive tourism destination for BTS fans and visitors to Busan. It is also part of the official stamp rally route under HYBE’s **‘BTS The City’** initiative.
The establishment is open from 10 a.m. to 8 p.m. on typical days. During the special period between the 10th and the 16th, the closing time is moved to 10 p.m.
The information hub offers details about Busan tourism, baggage storage, and shipping services.
Several interactive programs are also offered. In the music experience area, guests can enjoy dancing and singing along to BTS songs and videos.
At the K-Beauty Zone, guests can try out styling services in person, while at the Photoism booth, they can capture memorable photos with unique frames.
The Busan Tourism Experience Zone offers customized travel itineraries in Busan by utilizing travel type assessments and interactive content. At the Google Gemini AI Experience Booth, guests can obtain personalized Busan travel information through an AI guide.
To promote visitor engagement, Busan’s communication mascot **‘Bugi’** will welcome tourists at the information center from the 11th to the 14th. During this special period, on-site activities like the **‘BTS The City Arirang Random Play Dance’** will take place for fans to enjoy collectively.
Several connected activities will also occur at Busan Station Square and Gimhae International Airport throughout the time the welcome center is open.
A 5-meter-high artwork named **‘K-Pop Listener Bugi’** is set to be placed in Busan Station Square.
From the 12th to the 13th, a temporary shop in Busan will be open, offering local goods and showcasing initiatives, along with street acts from the Busan International Dance Festival, performances highlighting intangible cultural heritage, and street performances by Busan artists.
At the second-floor street performance area at Busan Station, traditional shows centered on Arirang, such as the Miryang Baekjung Nori, Gamnae Seokjeongtugi, and Miryang Arirang Art Troupe performances, will remain ongoing.
Acting Mayor Kim Kyung-deok from Busan said, “We plan to keep enhancing tourism offerings connected with major performances, festivals, and global events to promote longer stays and increased spending by visitors, as well as to draw them back for future visits.”
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